Western Europe is looking to have an app Rolling in that will help healthcare professionals share photos, the app is said to be arriving late this year.

The app is designed to give doctors the ability to share photos of their patients, with each other (among doctors) and with students (medical students in their respective programs).

150,000 doctors have already uploaded photos with the patient's identity obscured in various cases, however, despite the identities being obscured, various experts have expressed concern about patient anonymity.

The faces of the patients are obscured by the app automatically, but the doctors must manually block identifying marks such as tattoos and other obvious identifiers, such as an amputated limb or other marks on the body.

Every single photo is reviewed by moderators before it is added to the database manually. Dr Josh Landy, who is the creator and founder of the app, told the BBC that the Figure 1 service did not access any patient records and so is not infringing on patient rights. "We do not possess any personal medical data at all. The best way to keep a secret is not to have it. We are not an organisation that delivers healthcare," he claimed.

Medical practitioners must provide identifying credentials and are also advised to notify their employees and patients to find out about consent policies so as not to pull up red flags while using the service.

"Legally, we found that identifying the doctor does not identify the patient," he said "However some conditions are so rare that they can't be posted. One user wanted to post something but there are only seven cases of it in the US and they had all been reportable because they are rare, so the patient could have been identified."

“Anybody can download the app for free, but only verified healthcare professionals can upload photos or comment on them. We reject sensationalistic images," he went on to say. "Everything is there for educational purposes. That said, there are very colourful images - things medics see every day. It's a transparent view into a world you rarely get to see."

The application is available in the UK and Ireland and already has widespread use in the USA and Canada.

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